01
Explain the work
Set out the problems you help with, the people you work with and what coaching with you actually looks like.
Websites for coaches
A coaching website that sounds like you
A clear place to explain who you help, how you work and what someone needs to do next.
People often arrive on a coaching website unsure what coaching is, or if it is right for them. They need to understand the work, feel comfortable with the person offering it and find practical information they need, easily.
What the site needs to do
Answer the questions people are already asking
A good coaching website does not need grand promises. It needs enough useful information for someone to decide whether your work may suit them and whether they feel ready to make contact.
02
Build confidence
Give people a genuine sense of you through your approach, experience, qualifications, values and boundaries.
03
Make contact easier
Put booking, email, telephone and discovery-call options where people can find them without completing a small obstacle course first.
ADHD, autism and neurodivergent coaching
Clear without assuming everyone needs the same thing
Neurodivergent clients are not one audience with one preferred style. Some want detail before making contact. Others need a short route to the essentials. Some will book online. Others may need to email first.
The site can support those differences with direct language, useful headings, visible prices, more than one contact route and a clear explanation of what happens next. It can also make adjustments and access needs easy to discuss without making them feel like an awkward exception.
Specific language
Say what you help with rather than relying on vague claims about transformation or potential.
Visible practical details
Session length, format, price, location and funding information can be easy to find.
Choice of contact route
Booking links can sit alongside email or telephone options rather than replacing them.
Access needs welcomed
Explain how clients can raise communication, sensory or other access needs before a session.
What the website can include
The information that helps someone make a decision
Services and programmes
One-off sessions, packages, group work, workplace coaching or funded support can each have a clear place.
About and approach
Your story matters, but it should help a client understand how you coach rather than read like a biography.
Qualifications and ethics
Training, professional memberships, insurance and ethical commitments can be shown clearly.
Prices and funding
Show session prices, package costs, Access to Work information or what is discussed before a quote.
Booking and contact
Connect Calendly or another booking service and keep direct contact details available too.
Articles and resources
A simple blog or resources section can show how you think and answer common questions before an enquiry.
See a coaching website in action
One page can still give clients everything they need
This working example shows how a coach can explain their approach, services, prices and process without sending visitors through a maze of pages.
Mara Ellison is a fictional executive coach based in the Scottish Highlands. Her identity, prices and testimonials are demonstration content. The website itself works exactly like a real one-page coaching site.
Explore the coaching website (opens in a new tab)
Starting prices
A sensible starting point for a coaching practice
The final price depends on the number of pages, how much content needs shaping and which booking or payment services need connecting.
Focused landing page
From £250
One page for a new coach, a specific programme, a workshop or a single coaching offer.
Small coaching website
From £500
A straightforward multi-page site covering your coaching, approach, prices, credentials and contact route.
Larger bespoke website
From £2,000
A more substantial practice with several audiences, programmes, resources or more involved technical work.
Blog and ongoing updates
A basic blog can be added from £200. Ongoing minor updates start from £15 a month, including one supplied blog post or a similar small change each month.
How it works
We start with the coaching, not the website
I need to understand how you work before deciding how the site should be organised.
We talk
You explain your coaching, who you work with and what is difficult about the current site or setup.
I organise it
I set out the pages, content structure, price and the information I need from you.
I build it
You see the website while it is being developed and can comment before anything goes live.
We launch it
The main checks are completed, booking and contact routes are tested and the website becomes yours.
Built by a coach
I know coaching
I am Andrew Lambert, founder of ADHDaptive. I run my own coaching practice, work with neurodivergent clients and have built the website that supports that business.
Before ADHDaptive, I spent nearly 30 years in IT, systems and service delivery. That gives me both sides of the job: understanding what a coaching client needs to know and handling the technical work needed to make the site function properly.
I will not try to turn your work into a generic coaching brand. The aim is to make it easier for the right people to understand what you offer and decide whether to contact you.
See the ADHDaptive coaching website
For more about how I build websites, what is included and how the service works, visit the ADHDaptive.web home page .
Common questions
Things coaches usually need to know
Do I need to describe myself as a neurodivergent coach?
No. The website can be for executive, career, wellbeing, business or other coaching. Neurodivergent coaching can be your main focus, one part of the work or not mentioned at all.
Can you connect my booking and payment tools?
Yes. Calendly and similar booking services can be connected, along with payment links where needed. The exact setup depends on how you sell and deliver your sessions.
Can you help organise my coaching services and packages?
Yes. Rough notes, existing documents and half-formed service ideas are enough to begin. I can help organise them into a clear structure before the page is written.
Can the website include qualifications, ethics and professional memberships?
Yes. Qualifications, professional memberships, ethical commitments, insurance and relevant experience can be presented clearly without turning the page into a long CV.
Can you replace my existing WordPress coaching website?
Yes. I can review the existing site and rebuild it as a simpler static website where that suits the coaching business. Domain, DNS and email settings are checked before anything changes.
How much does a coaching website cost?
A focused landing page starts from £250, a straightforward small coaching website starts from £500 and larger bespoke sites start from £2,000. You receive a clear price before work begins.
Start with a conversation
Tell me how your coaching works
You do not need a polished brief. Your current website, service notes, booking links or a list of things that are not working is enough to start.